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Sing It!

(Youtube RED Series)

FOCUS : SCREEN GRAPHICS

ROLE : CREATIVE DIRECTION / DESIGN & ANIMATION

CLIENT : YOUTUBE

RELEASED : SPRING 2016

Working with the Fine Brothers on their debut episodic series for Youtube RED, we created over 60 different animated backdrops over an intensive timeline of 2 weeks for performances ranging 30 seconds to 2 minutes in duration. The series is based on a parody of singing competitions, with each animation crafted and timed to a musicality of a variety of songs. The visuals were projected onto three LED panels that donned the stage, accompanied by lighting cues and practical effects. 

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